November 1 marked more than the beginning of my blogging challenge. That evening, an eclectic assortment of writers, editors, and PR specialists gathered to discuss the latest trends for travel writers seeking to build their brand online. This was no stuffy, formal presentation. Myrna Oakley, chair of the Pacific NW Travel Writers Conference, included panelists and attendees alike in a dialogue about what’s hot and what’s not in social media.
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